Manning's Aug 2nd launch of its new website and “Manning, Its Refreshing" branding campaign was excellent. Over 120 people attended the launch at the VFW Hall. In an article in the Carroll Daily Times Herald, comments from reporter Douglas Burns included: "Manning, home to the oldest town celebration in Iowa, long has had a separating quality among the Hawkeye State’s small cities”. WOW – what a compliment!! He goes on to say “The town of 1500 people has a brand, carefully cultivated phrasing and images aimed at creating an inviting sensation. Manning, It’s Refreshing….. The mission of the message: brand Manning as a place to live a life less ordinary. Whether its dealing with local merchants instead of cold chains, hearing your name in the grocery aisle or at the local welder or not living as an anonymous drone in the cookie-cutter suburbs of larger cities, life in Manning, in ways large and small, is just, well, refreshing…. The brand relies on a lifestyle and quality of residents”. Douglas caught the essence of our launch event and our marketing campaign. All in all, the launch showcased Manning’s assets and Manning’s caring forward-thinking residents. Check out the new Branding campaign and website at www.ManningIA.com!!